Marketing Manager

LOCATION

Remote

What You’ll Do

Develop and implement marketing strategies in line with the overall company goals and guidance from the Chief Marketing Officer.
Conduct market research to identify target audiences, trends, and competitive landscapes.
Create a comprehensive social media content strategy, aligned with the overall marketing strategy, to drive engagement and brand awareness.
Utilize AI tools and technologies to optimize content creation, scheduling, and performance analysis.
Collaborate with the design team to create visually appealing and impactful content across various social media platforms.
Write and edit compelling and engaging content for social media posts, blog articles, email newsletters, and other marketing collateral.
Monitor and analyze social media metrics, website analytics, and campaign performance to make data-driven decisions and optimize marketing efforts.
Manage and mentor a team of associate marketers, providing guidance, feedback, and support in executing marketing campaigns.
Collaborate with cross-functional teams, including developers, designers, and product managers, to ensure marketing efforts align with product updates and launches.
Stay updated on industry trends, emerging technologies, and best practices in marketing and social media.

Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience in marketing, preferably in a digital or technology-focused industry.
Strong knowledge of social media platforms, content marketing, and digital advertising.
Familiarity with AI tools and technologies used in marketing is a plus.
Excellent written and verbal communication skills.
Proven experience in marketing and content creation, preferably in a digital or technology-focused industry.
Strong understanding of social media platforms, their audiences, and best practices for engagement.
Proficiency in utilizing AI tools and technologies for content creation, scheduling, and analytics.
Excellent written and verbal communication skills, with a keen eye for detail and creativity in crafting compelling marketing messages.
Analytical mindset with the ability to interpret data and insights to optimize marketing strategies.
Experience in managing and mentoring a team of marketers, providing guidance and support in executing marketing campaigns.
Familiarity with SEO principles and techniques to optimize content for search engines.
Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
Strong project management skills and the ability to collaborate effectively with cross-functional teams.
Knowledge of legal and ethical considerations related to marketing and data privacy regulations.